Run local marketing
Set service areas, optimize your Google Business Profile, and find community events.
If your business serves a specific area, your marketing system has tools built for local reach under the Local section. (This section appears once your business is set up as local or regional.)
Set your service areas
In Local → Neighborhoods, define the areas you serve. The system uses these to focus your local strategy and surface relevant opportunities, and Local → Strategy turns them into a plan.
Optimize your Google Business Profile
In the Local section, open your Google Business Profile tools and connect your profile so the system can help you keep it strong, a key driver of local search visibility.
Find community events
In Local → Events, discover community events, classes, and workshops you can take part in or market around. Add the event APIs (Eventbrite, PredictHQ) under integrations to widen event discovery.
Local market reports
Local → Market Reports gives you a read on your local presence and where to improve. Use the Scheduler to plan local activity over time.