Manage partnerships and outreach
Build a partner database, sort partners by tier, and run personalized outreach sequences.
Partnerships, collaborations, and co-marketing can grow your reach fast. Your marketing system helps you find partners and reach out, all from the Partnerships section.
Build your partner database
The system researches and surfaces potential partners for your business, building a database you can work from. Each partner record keeps the details and outreach in one place.
Sort partners by tier
Partners are organized into tiers so you can prioritize:
- High Reach, the largest, most influential partners.
- Mid Reach, solid, established partners.
- Emerging, up-and-coming partners worth getting in early with.
Focus your effort where it makes the most sense for your goals.
Run outreach sequences
For each partner, the system generates a personalized outreach sequence, a series of messages written for that specific partner. Review and edit the messages, then use them to start the conversation. Track each partner's status as you move from first contact to an active partnership.