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Create videos
Make avatar videos and short-form clips with scripts written by your marketing system.
Video is one of the most effective formats, and your marketing system can produce it for you under Tools → Video.
Write or reuse a script
Start the video wizard with a script. The system can write one for you, or you can bring a script generated when repurposing content for social, for example, a TikTok or YouTube Shorts script.
Choose your video type
- Avatar videos, a presenter-style video where an AI avatar speaks your script. Pick an avatar and the system generates the clip.
- Short-form clips, cinematic short videos suited to social feeds.
Pick an aspect ratio
Match the video to where it will run:
- Vertical (9:16), TikTok, Reels, Shorts.
- Landscape (16:9), YouTube and your website.
- Square (1:1), Instagram and LinkedIn.
Generate and use
The system renders your video in the background. When it is ready, download it or use it directly in your social posts and ads.